Tricks of the Trade
consejos de los expertos, siendo los expertos gente común que solo hace su trabajo:
For every occupation, there is a catalog of secrets only its employees are aware of—such as how waiters with heavy platters know to look straight ahead, and never down. Armed with a bag of reader mail, Matthew Baldwin unfurls a whole lot more true insider knowledge.
Attorney
Do whatever it takes to fit your contracts onto a single page: Format with single-spacing, use a 10- or 9-point font, and reduce the margins to less than an inch. Most people assume any contract that fits on one page will be simple and straightforward, and even sophisticated negotiators can be charmed by the lack of a staple.
Balloon-Twister
When you’re twisting balloons for children, never tell them what you’re making. The majority of the finished products—despite your best attempts—almost always look like a dog, a blastula, or something vaguely phallic. If you identify what you’re actually attempting to make, the children will respond to your finished product with, “That doesn’t look like a [insert animal name]…” But if you make the animals and then ask, “What does it look like to you?” the child’s imagination will take over, turning the blue, four-legged balloon into Blue from Blue’s Clues, the blastula into a Pokemon, and the phallic object into an elephant. You’ll also get bonus points because you were so cool for making exactly what they wanted.
Technical Support
When helping someone fix their computer over the phone, and you want them to see if all the cables are plugged in correctly, don’t ask, “Have you checked to see if the cable is plugged in?” because the customer will always say, “Of course I did, do you think I’m a moron?” Instead say, “Remove the cable, blow the dust out of the connector, and plug it back in.” The customer will most likely reply, “Hey, it’s working now—I guess that dust really builds up in there!”
The Morning News - Tricks of the Trade
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